So are you looking for personal finance facts because you’re worried about getting through these terrible financial times with a shirt on your back and a roof over your head?A ton of people are hurting worse than ever before, and the stress of this is not fun.But there are certainly things that you can do that will help your cause, and even make these your best times financially ever.Personal Finance Facts That Most People Won’t Tell You…Right now it’s no secret that the world is in trouble when it comes to finances. The jobless rate in the U.S. and abroad is stagnant, with most states in the double digit percentage rates.Inflation is looming right around the corner in the U.S. while other countries are already feeling it. Not to mention the fact that food prices are skyrocketing with warnings popping up in nearly every financial news source there is. Clothing will soon likely go up as well, due to skyrocketing prices in cotton and other materials.And then of course there’s that good ole resource that affects all of us more than we think…oil. The price of oil is creeping up by the day, and with turmoil in the middle east, there’s no telling where we’ll see our gasoline, fuel oil, and everything else that oil affects…which is nearly everything.So what do we do to survive all this? How can we thrive through this?These Personal Financial Facts Could Help You Come Out Better Off at the End of These TimesFirst off you need to do what most of the countries having trouble aren’t doing which is to get your spending under control. This is no time for frivolous spending. It’s times to start paying off your debt, and start buying things with cash rather than credit, so as to keep your debt at bay. Having and using a credit card is great for an emergency IF you need to, but you’re better off saving up a cash emergency fund for that.Second, you may want to consider stocking up on items. Keeping a food storage for at least essentials is a great idea. In the same vein you can save a ton of money on this sort of stuff by using coupons. If you watch the show “Extreme Couponing” on TLC you’ll learn that it’s possible at times to go to the store, and rack up a bill into the hundreds and only pay a few bucks when it’s time to whip out the cash. Very exciting and a great way to stock up fast.Lastly, and this is one that most people won’t tell you. You can’t depend on your job to always be there anymore. Unemployment is rampant, and it doesn’t take much for a company to go south and have to lay people off.In that case you need to have an income coming in that you can rely on whether you’re employed or not. But the hard part I know is having the time to start a business while you’re trying to keep that job that you need in these hard times.That’s why a home business is the perfect insurance for a loss of income. You can work your home business on your own time, and actually make part time in a lot of cases more than you make at your current full-time job.But what’s the best home business to start? Well in my opinion it’s most definitely something that’s going to provide you with a residual income. This means an income where you’ll get paid over and over again for the work that you do just once. This way, the work that you do while you’re working your nine to five job will pay off over and over again, even while you’re at your job. It’s perfect. It then begins to snowball quite quickly.So there you go, personal finance facts that will help you survive the hardships of these economic times, and one that will have you coming out the other side smelling like roses.

Once the app is downloaded, you have little time to take a sigh of relief, and then again start focusing on making things easier for the them till their goal is achieved.

According to the AppsFlyer, an app marketing company, the global uninstall rate for apps after 30 days is 28%. Entertainment apps are most frequently deleted, whereas apps based on Finance is least frequently deleted. No matter which app category you belong to, your strategy should be to remain in the mobile phones of users for a long time, and not just sit around but to fulfill your purpose as well.

If we analyze the encounters of users with an app step by step, it can help us unveil the critical factors that influence mobile app audiences, so that we can work upon those and achieve our purpose. Here are the details:

Step1. Finding Your App in Appstore

For this, we have to first find out what exactly users type to search an app. Based on a research, it has been found that 47% app users on iOS confirmed that they found the app through the App Store’s search engine and 53% app users on Android confirmed the same.

What have been their search queries? Interestingly, as the per the data provided by the TUNE research, 86% of the top 100 keywords were brands.With little scope for non-branded categories, most of the keywords were either of games of utility apps. Common keywords in the non branded category are: games, free games, VPN, calculator, music, photo editor, and weather.

Leaving brands aside, if we analyze the user-type of a Non-branded category, we will get two types of users:

1. Users are informed, and they know what they are search

2. Users are exploring possibilities, have no precise information in mind.

If you are a mobile app development company, targeting non-branded users, then your efforts must be directed to creating apps that compel these two types of users. To do so, we have to analyze once they are on an app store, what keywords they use to search. Regina Leuwer, with expertise in marketing & communications, bring some light to the subject. She reached out Sebastian Knopp, creator of app store search intelligence tool appkeywords, who shared with her the data of unique trending search phrases. And according to that data, in 2017, there were around 2,455 unique search phrases trending in the US.

Now, if we study these data to get information, we will find that name of the app is critical to attract the attention of the users.

If your app belongs to non-branded category, then make sure your app name is similar to the common search queries but also unique in comparison with your competitors. So that when your app name is flashed, they click it on to it, finding it purposeful and compelling both.

Step 2. Installation

Remember your users are on mobile devices has limited resources, from battery to storage and RAM to Internet. Everything is limited. So better create an application that is easy to download or say get downloaded with 5 minutes. One critical advice here:

1. Keep the application file size small.

If you are a developer, use APK Analyser to find out which part of the application is consuming maximum space. You can also reduce classes.dex file and res folder that contains images, raw files, and XML.

Step 3. Onboarding

After the user has successfully downloaded your mobile application, don’t leave anything on assumptions. Guide them properly. This you can do through an onboarding process, where users can learn the key functionality and where to begin with the mobile app. Below are the 3 things you need to keep in your mind when creating an onboarding process for your users.

Short and Crisp: The entire guidance of features and functions should be completed within few seconds, with easy options loud and clear option to skip.

Precise Information: Don’t introduce them to the app. They already know what they have downloaded. The objective to inform about the key functions and features.

Allow Users to Skip: Let the tech-savvy users skip the intro. Your app is to meet their requirement and not to have a friendly session.

Step 4. Purpose and UI
Here, the stage is set for your app and it is the golden chance for you to impress your users. What is needed here is the collaboration between purpose and UI of the app. It totally depends on the problem-solving capability and ease of use of the mobile app. Interface design plays the critical role, allowing the users to access features of the apps easily and quickly to perform the task for what they have downloaded the app. When it comes to interface design, make sure that the design is interactive and task-oriented. Here are some factors that you must take care off while creating mobile app interface:

1. Usability: The Mobile phone is an epitome of convenience and if your users find it difficult to use your app, then there is no way there are going to make the space for it in their mobile phones. From screen size to the color of the app, there are many factors that are equally critical and need attention.

2. Intuitive: To create an intuitive User Interface, you have to read the mind of the users, and develop a model based on that. The next should be precise, clear and ‘obvious’ in an interface.

3. Availability: Key features should be hidden in the drop down menu or even if so, it should be obvious for the user to look into the drop-down. An intricate work of design and research is required to make essential features available for the customers and they don’t need to navigate here and there.

If you need more help with the user-interface and innovative ideas for a mobile app, write to me [email protected] and I promise to get back to you with interesting mobile app designs.